Online businesses should not overlook how important a good delivery service can be. Shoppers now make 51% of their purchases online as it’s easier than ever to buy products on the internet. With so much choice available to consumers, you can set your business apart from the others through your customer service offer, specifically your delivery service.
Here’s three reasons why you shouldn’t forget about how important a good delivery service is for your business.
Easier to Manage
Investing in a good delivery service to handle your parcels for you could save you a lot of time, especially if you’re posting parcels all around the world. Delivery companies like InXpress are experts in international shipping and can handle all your pick-ups and deliveries on your behalf, whether you’re sending business documents, parcels, pallets or crates.
Ecommerce businesses are now encouraged to provide a variety of delivery options to keep their customers happy, from cost-effective standard deliveries to premium next day services. This can prove to be a complicated process, so outsourcing to delivery specialists could help you keep your business operations efficient, as well as ensuring that customers receive their products on time.
Positive for Your Brand
Good customer service doesn’t end once you’ve made your sale – providing a good delivery service also contributes to whether your customers have a positive experience when buying from you.
With the growth of social media connecting customers to businesses, you’ll want to avoid customers raising any issues in such a public forum. Complaints about delivery on social media, even if you respond to them quickly, could be damaging to your brand.
Make sure your customers have a positive experience when shopping with you, from when they order to when their products are delivered. It’ll be beneficial to your brand and customers leaving good feedback could encourage others to shop with you.
Promote Customer Loyalty
Providing excellent customer service, including a good delivery service, will help promote customer loyalty. With so much choice for consumers when shopping online, it’s difficult to develop a relationship to keep customers loyal.
The statistics show how important a good delivery service is to keeping your customers – 60% of shoppers would switch to a competitor if their preferred method of delivery wasn’t available. Also, 66% online consumers would use another ecommerce retailer if they have a bad delivery experience.
This shows how offering a good delivery service can not only help you keep your existing customers, but also attract new ones if your competitors aren’t offering the same variety of services.
Providing a good delivery service can make all the difference to the success of your business. Make sure you put your customers first and provide an excellent service for them, from when they first land on your website, all the way through to when your product arrives at their door.